FOR IMMEDIATE RELEASE
Johnson Fitness & Wellness and Matrix Return
as Los Angeles Marathon Partners
2023 Los Angeles Marathon presented by ASICS to welcome
20,000 runners on Sunday, March 19
LOS ANGELES, CA / Irvine, CA (February 15, 2023) /ENDURANCE SPORTSWIRE/ -
The Los Angeles Marathon presented by ASICS today announced Johnson Fitness
& Wellness and Matrix as official specialty fitness retail co-sponsors
ahead of the 38th annual event on March 19, 2023.
"We are excited to have both Matrix and Johnson Fitness back again in
2023," said John Duke, Senior Director of Partnerships for the marathon.
"Johnson makes the finest indoor training equipment in the world. Their
broad range of equipment covers the spectrum of all exercise types, whether
it be running, cycling, rowing or home gyms. Whatever our athletes cross
training needs are, Johnson has the solution."
Johnson Fitness & Wellness is THE home of fitness. With more than 100
stores in the US, we aim to empower our customers' fitness and well-being
in everything we do. Each JFW retail location offers an extensive
assortment of fitness products and brands, including our premiere equipment
brand and Los Angeles Marathon co-sponsor, Matrix.
"Our customers often visit our retail stores as they begin their marathon
training journeys," said Julia Haas, Sr. Director of Marketing for Johnson
Fitness & Wellness. "Our experienced fitness consultants and wide selection
of treadmill and cardio products allow us to find the right fit for their
training needs and goals. The Los Angeles Marathon is a perfect opportunity
to align our retail brand and support our store communities during a
signature local event."
"We are thrilled to sponsor the Los Angeles Marathon for a second year in a
row," said Jeff Moser, Sr. Director of Sales and Marketing for Matrix. "Our
premium treadmill products are built specifically to support runners of all
skill and training levels. Our marathon partnership supports our mission to
provide an elevated workout for the home fitness enthusiast. We can't wait
to connect with this year's runners."
On Sunday, March 19th the Los Angeles Marathon will welcome over 20,000
runners from around the world to experience the iconic 26.2-mile
Stadium-to-the-Stars course. Johnson Fitness & Wellness and Matrix are will
be activating at booth #111 throughout the pre-race Health & Fitness Expo
on Friday, March 18th & Saturday, March 19th.
For more information, please visit www.lamarathon.com.
About Johnson Fitness & Wellness
Johnson Fitness & Wellness (JFW) is the retail division of Johnson Health
Tech Retail, Inc. JFW is the world's largest specialty fitness retailer
with more than 465 stores worldwide and counting. Each JFW retail showroom
offers the strongest assortment of fitness products and brands, including
Matrix, Vision, and Horizon. The stores are staffed by experienced fitness
consultants who help customers find the perfect product to achieve their
fitness goals. Customers have access to a wide assortment of personal
fitness and wellness equipment, including treadmills, ellipticals,
stationary bikes, home gyms and accessories. To learn more, visit
johnsonfitness.com.
About Matrix
Matrix Fitness (matrixfitness.com), a Johnson Health Tech brand, is the
world's premier equipment brand dedicated to serving fitness enthusiasts at
home and in the club. Matrix redefines the exercise experience with
equipment that offers dynamic performance, sleek design, smart technology,
exclusive workout programs and durability that stands up to rigorous use by
multiple users, day after day.
About the Los Angeles Marathon
The Los Angeles Marathon presented by ASICS is operated by The McCourt
Foundation. Since 1992, The McCourt Foundation (TMF) has been an
organization whose mission is to empower individuals and communities to
build a healthier world and make a difference through the support of
neurology research, hosting educational forums, and using its events as a
platform to raise funds for charity partners. Further information about the
2023 Los Angeles Marathon presented by ASICS can be found online at
LAMarathon.com and follow along on social media @LAMarathon.
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