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Press Release - Rock 'n' Roll Marathon - 2/9/23


FOR IMMEDIATE RELEASE

            Rock 'n' Roll Running Series To Celebrate 25 Years 
               Of Bringing Fun To The Run During 2023 Season  

- Rock 'n' Roll Running Series grown to feature a distance for everyone, 
including 1-mile, 5K, 10K, half marathon and marathon, and KiDS ROCK 
options
 
- Runners and walkers find a Rock 'n' Roll Running Series distance that 
fits them with celebratory race activations and integrations by visiting 
www.runrocknroll.com

TAMPA, Fla. (Feb. 9, 2023) - In 1998, the Rock 'n' Roll® Running Series was 
born on an idea of bringing music, running and community together as nearly 
20,000 participants took to the start line of the first Rock 'n' Roll 
Running Series event in San Diego, California. In 2023, the Rock 'n' Roll 
Running Series commemorates the historic 25-year milestone of being of the 
world's largest road running series that have provided a finish line for 
everyone. Runners and walkers alike can find a Rock 'n' Roll Running Series 
event and distance that fits them by visiting www.runrocknroll.com.
 
"This is a landmark achievement to see the Rock 'n' Roll Running Series 
reach a quarter century of Bringing Fun to the Run®," said Elizabeth 
O'Brien, Managing Director, North America for The IRONMAN Group, owners of 
the Rock 'n' Roll Running Series. "In 1998, the founder and visionary of 
the original Rock 'n' Roll Running Series, Tim Murphy had a vision to put 
fun in the run and inspired a movement of making running an entertaining 
experience that we continue today, 25 years later. The Rock 'n' Roll 
Running Series continues that mission forward with nearly a dozen 
destinations on the schedule giving people the opportunity to put the Beat 
in their Feet and accomplish a goal through its events."
 
Established in 1998, the Rock 'n' Roll Running Series' mission to make 
running fun has transformed both the U.S. and global running landscape by 
infusing running tours of major cities, with live bands, cheer teams, and 
entertaining water stations, creating a block-party atmosphere for everyone 
involved. With the goal of Bringing Fun to the Run, the Rock 'n' Roll 
Running Series has done just that while growing the first marathon in San 
Diego into an international series that has set its start line in 47 cities 
across 12 countries. That's 25 years of runners, from novices to record 
holders, enjoying remarkable moments at Rock 'n' Roll Running Series events 
all over the world.
 
Longtime Rock 'n' Roll Running Series participant, Peter Kline from 
Bellevue, Washington who runs both individually as well as with disabled 
children who are not able to run on their own. Peter uses the Rock 'n' Roll 
Running Series to give back. Peter shared that, "Rock 'n' Roll has been 
instrumental, my dream come true. In all the running I've done, Rock 'n' 
Roll Running Series made it possible for the hundreds of kids I've pushed, 
as part of a duo-teams, and thousands of other kids to compete in the 
marathon and half marathon experiences where before there was no 
opportunity. I know Rock 'n' Roll Running Series races have changed their 
lives, those of their families and so many that have seen and experienced 
what it means to have Rock 'n' Roll Running Series to allow "inclusion". 
The friendships and life bonds gained from being involved and running over 
75 marathons with Rock 'n' Roll Running Series are absolutely precious to 
me. At 70 years of age, what I share with people that I meet are the life 
lessons I've learned from my Rock 'n' Roll Running Series experiences. With 
all things in your life, when you get to the 'finish line' you want to 
know, "was it worth it"?  Most of us won't win a race but whether you are 
first or last to cross the finish line of a Rock 'n' Roll Running Series 
event, you have accomplished something very special and important. You 
committed and you tried your best. Keep running and competing and enjoy the 
Rock 'n' Roll Running Series journey."
 
To celebrate 25 Years Running at events across the Series in 2023, 
participants, family and friends will see many activations including a 
special 25-year Rock 'n' Roll Running Series logo, a picture memory wall in 
the Health & Fitness Expo, historic medals on display, new interactive 
experiences plus an on-course Party Zone featuring 1998 themed spectator 
signage music and other celebratory integrations varying by city. The Rock 
'n' Roll Running Series is curating a music playlists of participants 
favorite songs from the last 25 years. To vote, visit the Rock 'n' Roll 
Running Series social media page or listen to the playlist, here. 
Additionally, to go with the with the Series' lively race atmosphere and 
celebratory Encore Entertainment, Rock 'n' Roll Running Series continues to 
bring live music and entertainment to celebrate the days accomplishments.
 
The Rock 'n' Roll Running Series road races are open to participants of all 
abilities, with distances for everyone, including a 1-mile, 5K, 10K, half 
marathon, marathon, and KiDS ROCK options. Whether participants are running 
their third marathon, first 5K or supporting a walker who has overcome the 
odds, the Rock 'n' Roll Running Series brings the best of the active 
lifestyle experience to all involved in a fun and welcoming environment.
 
To learn more about the Rock 'n' Roll Running Series 25 Years Running 
celebration, please visit www.runrocknroll.com/25-years-running.
 
To learn more about the Rock 'n' Roll Running Series, please visit 
www.RunRocknRoll.com.
 
About Rock 'n' Roll Running Series

The Rock 'n' Roll Running Series will be celebrating its 25th year 
anniversary in 2023. With what started as a simple idea of making running 
fun has transformed both the U.S. and global running landscape by infusing 
the course with live bands, cheer teams, and entertaining water stations, 
creating a block-party atmosphere for participants and spectators alike. 
Focused on running, music and community, race weekend kicks off with a free 
Health & Fitness Expo showcasing the latest in running gear, sports 
apparel, health and nutritional information and much more. Events culminate 
with an Encore Entertainment experience featuring eclectic musical artists 
from a variety of genres. With a goal of Bringing Fun to the Run®, the Rock 
'n' Roll Running Series has also featured some of the biggest names in 
music, with past performances including the likes of Macklemore & Ryan 
Lewis, O.A.R., Aloe Blacc, Pitbull, Flo Rida, The Band Perry, Fitz and the 
Tantrums, the Goo Goo Dolls, Bret Michaels, Kesha, The Revivalists, Hunter 
Hayes, Capital Cities, and Matt Nathanson. Further information about the 
Rock 'n' Roll Running Series can be found online at www.RunRocknRoll.com 
and follow @RunRocknRoll on all social platforms.
 
About The IRONMAN Group   

The IRONMAN Group operates a global portfolio of events that includes the 
IRONMAN® Triathlon Series, the IRONMAN® 70.3® Triathlon Series, 5150™ 
Triathlon Series, the Rock 'n' Roll® Running Series, IRONKIDS®, World 
Triathlon Championship Series, premier running events including the 
Standard Chartered Singapore Marathon™ and City2Surf®, UTMB® World Series 
events including the Canyons Endurance Runs, Tarawera Ultra and Ultra-Trail 
Australia™, Epic Series™ mountain bike races including the Absa Cape Epic®, 
road cycling events including Haute Route®, and other multisport races. The 
IRONMAN Group is the largest operator of mass participation sports in the 
world and provides more than a million participants annually the benefits 
of endurance sports through the company's vast offerings. Catering to the 
full athlete experience, the company portfolio also includes FulGaz® 
virtual cycling, the most realistic indoor riding experience connected 
fitness application aimed at preparing athletes for real-world events. 
Since the inception of the iconic IRONMAN® brand and its first event in 
1978, athletes have proven that ANYTHING IS POSSIBLE® by crossing finish 
lines around the world. Beginning as a single race, The IRONMAN Group has 
grown to become a global sensation with hundreds of events across 55+ 
countries. The IRONMAN Group is owned by Advance, a private, family-owned 
business. For more information, visit www.ironman.com/about-ironman-group.  

About Advance   

Advance is a private, family-held business that owns and invests in 
companies across media, entertainment, technology, communications, 
education and other promising growth sectors. Our mission is to build the 
value of our companies over the long-term by fostering growth and 
innovation. Advance's portfolio includes Condé Nast, Advance Local, Stage 
Entertainment, The IRONMAN Group, American City Business Journals, Leaders 
Group, Turnitin, 1010data and Pop. Together these operating companies 
employ more than 17,000 people in 29 countries. Advance is also among the 
largest shareholders in Charter Communications, Warner Bros. Discovery and 
Reddit. For more information visit www.advance.com.  

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