FOR IMMEDIATE RELEASE
Contact: Nadia Farr
Media/Public Relations
920.617.7073
OR
Sean Ryan
Race Director
920.606.2458
Cellcom Green Bay Marathon and ChampionChip achieve timing mat every mile
Green Bay, WI - The Cellcom Green Bay Marathon in partnership with
ChampionChip timing made history on May 21, 2006, as the first marathon in
the country to provide a timing mat every mile on the course for its
participants.
ChampionChip provided 28 independent timing locations on the marathon
course including the start line, each mile marker, an announcer mat and the
finish line. In addition, 18 of the timing locations relayed live results
through the title sponsor's wireless network. Family and friends received
live text messages and emails on their cell phones and computers detailing
the progress of runners as the event progressed as well.
"We're thrilled that we were able to make this happen," said Sean Ryan,
race director. "It was a nice perk for the runners to be able to see their
own split times and those of fellow runners for each and every mile without
having to rely on their watch. We're extremely grateful to ChampionChip and
Cellcom for helping making this dream a reality."
Mike Proctor of Sports Management Associates, the timing contractor for the
event, said the mat-a-mile initiative succeeded due to the combined talents
of ChampionChip timers and the technological personnel at Cellcom and
NetNet., "This was a win for everyone involved," said Proctor.
Cellcom, the title sponsor of the event, is a regional wireless provider in
northeast Wisconsin. Cellcom's sister company NetNet, an Internet service
provider, assisted with the technological execution.
May 21, 2006, marked the seventh anniversary of Green Bay's only long
distance run.
The Cellcom Green Bay Marathon, recently selected as one of the ten most
enjoyable marathons in the county for 2006 by "Runner's World" magazine,
has generated more than $135,000 in proceeds for local charities since its
inception. The Cellcom Green Bay Marathon seeks to create community spirit
through a world-class marathon for people of all athletic abilities.
To see the individual splits for the marathon runners, visit
www.cellcomgreenbaymarathon.com and click on results.
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