FOR IMMEDIATE RELEASE
Virgin Money invites applications for
2020 London Marathon Charity of the Year
06/12/2017
To celebrate the 40th London Marathon and its 10th year of sponsorship,
Virgin Money is inviting charities to apply to be the official charity of
the 2020 Virgin Money London Marathon.
Chris Brasher and John Disley, who created the event, originally aimed for
it to use sport to transform people's lives for the better. To honour the
race founders, Virgin Money and London Marathon Events want to find a
charity that has, or is looking to launch, a project or programme that
encourages, supports and develops people's engagement in sport, or which
uses sport to make a difference in the world and where being the Virgin
Money London Marathon Charity of the Year will make all the difference.
Hugh Brasher, Event Director for London Marathon Events, said: "I am
delighted that Virgin Money has chosen ‘sport' to be the beneficiary of the
40th running of the London Marathon. Our co-founders, my father Chris
Brasher and John Disley, were huge advocates of the power of sport in
transforming lives for the better. They passionately believed that sport
teaches everyone so much about important life values such as competition,
integrity, hard work and teamwork.
"In recent years, it has been shown that sport - and particularly running -
has powerful benefits to mental health and well-being. In 2017, the Royal
Foundation's Heads Together campaign, led by the Duke and Duchess of
Cambridge and Prince Harry, helped to change the national conversation
about mental health. We believe that choosing a sport-related project as
the beneficiary of the 40th London Marathon is a great tribute to both our
history and what our event is all about."
Jo Barnett, Executive Director of Virgin Money Giving, the official
fundraising charity partner of the Virgin Money London Marathon, said: "We
are delighted to offer this fantastic opportunity to charities to become
the official charity of the world's biggest annual single-day fundraising
event, the London Marathon in 2020. We want to hear from charities whose
work is aligned with the London Marathon founders' belief in sport's
capacity to inspire people to have fun, providing happiness and a sense of
achievement."
As well as being named the official charity of the 2020 Virgin Money London
Marathon, the chosen charity will also be Virgin Money's corporate charity
for 2019-20.
More than £890m has been raised for charity through the event since it was
first held in 1981 and this year's event raised an incredible £61.5m,
breaking the world record for a single day annual fundraising event for the
eleventh successive year.
Interested charities should email for an
entry form.
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