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Press Release - London Marathon - 7/27/22

FOR IMMEDIATE RELEASE

                          The legacy of London 2012       

    Reflecting on a decade of developments since the London 2012 Olympic 
                            and Paralympic Games

In what feels like the blink of an eye, we're already celebrating the 
10-year anniversary of the Opening Ceremony of the London 2012 Olympic 
Games. This spectacular occasion on Friday 27 July parodied Chariots of 
Fire, paraded world-leading athletes and paved the way for inspirational 
sporting events such as the Olympic marathon and race walk, which London 
Marathon Events (LME) was proud to organise.

But that's not all. In the decade since the Games, LME and its parent 
charity The London Marathon Charitable Trust (The Trust) have worked hard 
to build on the London 2012 legacy and Inspire Activity among people of all 
ages, abilities and backgrounds. From funding programmes to popular mass 
participations events, the two organisations' Olympic legacy projects 
continue to change lives and champion physical activity.

Launching legacy events

Finishing on The Mall and featuring some of the world's most talented 
marathoners, the London 2012 Olympic and Paralympic marathons bore strong 
parallels with the London Marathon that LME brings to the capital each 
year.

And even a decade later, the 2022 TCS London Marathon will carry the 
electricity of the London 2012 Games, with double gold medallist and Super 
Saturday extraordinaire Sir Mo Farah – who is also a past winner of the 
Mini London Marathon – taking on the iconic 26.2-mile event for the second 
time. Wheelchair wonders David Weir and Marcel Hug – gold and silver 
medallists respectively in the London 2012 Paralympic marathon – are also 
set to return to the capital for this year's TCS London Marathon.

Beyond the marathon, LME also launched three new Olympic legacy events off 
the back of the London 2012 Games: RideLondon, Swim Serpentine and the 
Vitality Westminster Mile.

RideLondon

The most successful 2012 Olympic legacy event, RideLondon was developed by 
the Mayor of London and his agencies and first held in August 2013. Now, it 
is the world's greatest festival of cycling.

Since its first edition, more than 500,000 riders have taken part in the 
event, collectively raising in excess of £80 million for more than 1,000 
charities over the same period. This year's RideLondon, held from Friday 27 
May to Sunday 29 May, included 100-mile, 60-mile and 30-mile rides across 
parts of central London and rural Essex, as well as the RideLondon 
FreeCycle and three-day UCI Women's WorldTour pro race, the RideLondon 
Classique.

Swim Serpentine

Launched in 2016, Swim Serpentine is an open water swimming event staged in 
the beautiful Serpentine lake in Hyde Park, the venue for both the marathon 
swimming and triathlon events at the London 2012 Games. Swim Serpentine 
features half-mile, one-mile, two-mile and even six-mile swim distances, 
and places are still available in this year's event on Saturday 17 
September – to enter, click here.

Vitality Westminster Mile

Established in 2013 thanks to a partnership between LME and Westminster 
City Council, the Vitality Westminster Mile is now known as the UK's 
premier mile road running event. Suitable for people of all ages and 
abilities – from walkers to wheelchair users and children to PB-chasers – 
the mile-long course loops around St James's Park before finishing in front 
of Buckingham Palace. This year's event was held on Sunday 1 May, the day 
before the Vitality London 10,000.


Funding physical activity

Olympic legacy funding

Since the 2012 Olympic and Paralympic Games, The Trust has awarded more 
than £7 million as part of a special fund to support Olympic legacy 
projects, inspiring hundreds of thousands of people to get active.

Major legacy projects include the £3.4 million London Marathon Community 
Track, a new athletics facility built upon the original London 2012 Olympic 
and Paralympic Games warm-up track in the Queen Elizabeth Olympic Park. 
Since 2018, more than 250,000 people have used the track for community 
sports, school activities and charity events, and more than 25 Olympians 
have trained and developed their talents here.

Another Olympic legacy project set within the Queen Elizabeth Olympic Park 
and awarded The Trust funding is the £2 million Lee Valley VeloPark. 
Offering a range of activities including circuit cycling, BMX and adapted 
cycling for people with disabilities, this facility continues to encourage 
thousands of people to get on their bikes.

Elite athlete funding

Having provided funding for British endurance running since 2001, LME later 
set up an elite athlete funding programme in 2019 to directly support 30 
athletes who – although not on British Athletics' World Class and Futures 
Academy programmes – had the potential to shine at major competitions. Ten 
of these first funded athletes went on to represent Team GB at the 2020 
Tokyo Olympic Games.

LME's elite athlete funding programme is just part of a pathway that helps 
support British runners from the playground to the podium. One notable 
funding recipient is Keely Hodgkinson, silver medallist in the 800m at both 
the 2020 Tokyo Olympic Games and – most recently – the 2022 World Athletics 
Championships in Oregon.

While the ceremonial flames have long been extinguished, the light of the 
London 2012 Olympic and Paralympic Games is still very much alive, with 
legacy events and funding offering a beacon of hope for the future of 
British sport.

                                     ###

 

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