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Press Release - New York City Marathon - 11/3/10

FOR IMMEDIATE RELEASE

             NBC Sports and Universal Sports Present Broadcast, 
             Online Coverage of the ING New York City Marathon

Universal Sports, UniversalSports.com LIVE Coverage Begins at 9am ET; 
NBC Sports to Present a Two-Hour Special Beginning at 2pm ET

Chilean Miner Edison "The Runner" Peña to Compete

WESTLAKE VILLAGE, CA, and NEW YORK – November 2, 2010 – NBC Sports and 
Universal Sports will provide more than seven hours of LIVE broadcast and 
online coverage of the ING New York City Marathon on Sunday, November 7.  
Universal Sports and UniversalSports.com will begin their coverage at 9am 
ET. NBC Sports will air a two-hour special presentation from 2 – 4pm ET.  
The online and broadcast coverage will showcase the 26.2-mile race seen by 
two million spectators as runners pace through New York City's five 
boroughs: Staten Island, Brooklyn, Queens, the Bronx and Manhattan, and 
finish at Tavern on the Green in world-famous Central Park. 

COVERAGE ON NBC SPORTS: NBC Sports will once again air same-day taped 
coverage of the Marathon from 2-4pm ET. The two hours of same-day coverage 
is the only national over-the-air television coverage of any major marathon 
outside of the Olympics.  Coverage is hosted by NBC Sports' Jimmy Roberts.

COVERAGE ON UNIVERSAL SPORTS: Universal Sports, available in 63 million 
homes, will present LIVE coverage on its 24-hour television network from 
9am - 2pm ET, as well as live simultaneous coverage on Universalsports.com, 
live streaming via iPhone app (App Store: ING New York City Marathon) and 
post race highlights via iPhone (App Store: Universal Sports). Universal 
Sports this year has provided complete, in-depth television and online 
coverage of three marathon majors: the Boston Marathon, the London Marathon 
and the New York City Marathon.  

Headlining the men's field this year is 2009 Men's New York City Marathon 
winner Meb Keflezighi, who was the first American to win this race since 
1982. He will be looking to repeat this year, but will face very tough 
competition from world record-holder Haile Gebrselassie of Ethiopia. 

On the women's side, all eyes will be on 2009 Women's New York City 
Marathon winner, Derartu Tulu of Ethiopia, and New York City Half-Marathon 
champion and 2009 London Marathon runner-up Mara Yamauchi of England. Also, 
Olympic 10,000m bronze medalist Shalane Flanagan of the United States will 
make her marathon debut. 

Chilean miner Edison Peña, known as "The Runner", will be among those 
racing on Sunday. Peña is one of the 33 miners that were recently rescued 
after 69 days underground in Chile. He passed the time by running three to 
six miles a day in complete darkness. The New York Road Runners, organizers 
of the ING New York City Marathon, extended an invitation to Peña after 
they heard about his passion for the sport. 

This year's celebrity roster features more than 20 names that cover a wide 
range of disciplines, from television to sports to culinary. Most of them 
will race for one of the 190 charities involved in this year's ING New York 
City Marathon's charity program. Among those racing are Today Show 
television personality Al Roker, Andy Baldwin from The Bachelor (ING Run 
for Something Better), Chef/TV personality Bobby Flay, former New York 
Giants wide receiver Amani Toomer (Team for Kids), Survivor: Africa 
champion Ethan Zohn (Grassroots Soccer) and Subway spokesperson Jared Fogle 
(Jared Foundation). 

ABOUT UNIVERSAL SPORTS: Universal Sports, a partnership between NBC Sports 
and InterMedia Partners, LP, serves as the preeminent multiplatform 
destination for Olympic-related sports programming on television and 
online. Universal Sports is available in more than 63 million homes, 
including all of the nation's top 10 DMAs: New York, Los Angeles, Chicago, 
Philadelphia, San Francisco, Dallas-Fort Worth and Washington, D.C. Recent 
expansion includes launches in Boston, Atlanta, Houston, Miami, Denver, 
Portland, and Jacksonville. Go to UniversalSports.com for a complete list 
of TV markets. Major world championship and Olympic qualifying events found 
on Universal Sports range from track and field, skiing, swimming, rugby, 
gymnastics, marathons and cycling, to volleyball, rowing, triathlon and 
speed skating. UniversalSports.com delivers an immersive experience via 
live and on-demand competition coverage, interaction with top athletes 
through blogs and in-depth access to Olympic sports news and information 
year round. For more information on the availability of the Universal 
Sports 24-hour television channel, please visit UniversalSports.com.

New York Road Runners: Headquartered in New York City, New York Road 
Runners is dedicated to advancing the sport of running, enhancing health 
and fitness for all, and meeting our community's needs. Our goal is to use 
the expertise acquired in our 52-year history to empower all people to live 
fitter, healthier lives through participation in our races, community 
events, instruction and training resources, and youth programs. Our races 
and other events draw more than 300,000 people each year. The ING New York 
City Marathon, NYRR's premier event, is the largest and most inclusive 
marathon in the world, attracting the world's top professional runners 
every year and raising nearly $25 million for charity in 2009. NYRR's 
running-based youth programs, which currently serve more than 100,000 
children in hundreds of schools and community centers, promote children's 
health and fitness, character development, and personal achievement in 
underserved communities. For more information, visit www.nyrr.org.

The ING New York City Marathon: The premier event of New York Road Runners, 
the ING New York City Marathon is one of the world's great road races, 
drawing nearly 105,000 applicants. The race attracts many world-class 
professional athletes, not only for the more than $600,000 in prize money, 
but also for the chance to excel in the media capital of the world before 
two million cheering spectators and a worldwide broadcast reach of 330 
million. As any one of the more than 830,000 past participants will attest, 
crossing the finish line in Central Park is one of the great thrills of a 
lifetime. For more information, visit www.ingnycmarathon.org.

                            ###

 

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