FOR IMMEDIATE RELEASE Contact: Angela Casey
H2O Entertainment Group, Inc.
703.528.8176
ASICS TIGER AND THE WASHINGTON DC MARATHON SIGN 3 YEAR DEAL
Sporting Apparel Giant Joins Forces with the Washington DC Marathon for
March 23 2003 race
Arlington, VA - H2O Entertainment Group, Inc. has announced that ASICS
Tiger will be the official merchandiser for the 2003 race. ASICS, which
outfits many road races including the New York City Marathon, has signed on
to provide quality and fashionable gear for the second annual running of
the Washington DC Marathon. ASICS will be providing the shirts given to
every runner in the marathon, marathon relay and 5k run. ASICS will also
be providing the apparel volunteers will wear on race day. In addition,
the official Washington DC Marathon merchandise store will be outfitted by
the giant sporting apparel company.
ASICS, founded on the belief that the best way to create a healthy and
happy lifestyle is to promote total health and fitness, is enthusiastic
about its new partnership. "We are committed to the sport of distance
running and look forward to this sponsorship and the event," says Arne
Hanson, assistant marketing manager, running events.
The sporting apparel company sponsors competitive races, basketball and
volleyball events and sponsors and supports accomplished athletes in many
fields. ASICS reputation in running communities and industry quality are
greatly endorsed and the Washington DC Marathon looks forward to building a
strong partnership. "The marathon is thrilled to join forces with ASICS to
provide our runners with top quality running apparel. The ASICS name is
highly respected amongst runners and throughout the running industry and
the Washington DC Marathon both appreciates and looks forward to building
this relationship in future years," states Angela Casey, spokesperson for
the Washington DC Marathon.
ABOUT THE WASHINGTON DC MARATHON
The Washington DC Marathon is the only marathon that completely resides
within the borders of the nation's capital. The Washington DC Marathon is
an H2O Entertainment Group Inc., special event.
SPONSORS
Microsoft, Iceland Spring Water, Gatorade, Volkswagen, Waterford Crystal,
Nextel, Suntrust, Outback Steakhouse, Subway, Fleet Feet, Metro, GU Energy
Gel, Asics, WMATA
MEDIA PARTNERS
Viacom Outdoor
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